Privacy Policy

Effective Date: July 10th, 2025

1. Introduction

This Privacy Policy explains how The Pirate Candy Shop (“we,” “us,” “our”) collects, uses, and discloses your information through our e-commerce website, based in Florida, USA. We comply with applicable privacy laws, including the General Data Protection Regulation (GDPR) for European users, the California Consumer Privacy Act (CCPA) for California residents, the Personal Information Protection and Electronic Documents Act (PIPEDA) for Canadian users, and other relevant data protection laws.

2. Information We Collect

We collect the following types of information:

  • Personal Information: When you purchase, register, or contact us, we may collect your name, email, billing address, and payment details.

  • Usage Data: Through Google Analytics 4 (GA4), we collect usage data such as your IP address, device information, and browsing activity on our website.

  • Tracking Data:

    We use third-party tools to track user interactions and behaviors for analytics and advertising purposes:

    • Meta Pixel (formerly Facebook Pixel): Tracks interactions with our website including page views, clicks, and purchases to measure ad effectiveness on Meta platforms (Facebook, Instagram).

    • TikTok Pixel & Events API: Tracks user activity on our website including purchases, page views, and cart actions, and transmits that data via browser pixel and server-side Events API to TikTok. This helps us measure ad performance and optimize campaigns on TikTok.

3. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience and gather data. This includes:

  • Analytics Cookies: Used to monitor visitor behavior on our site via GA4 and TikTok Analytics.

  • Functional Cookies: Essential for site features such as remembering your cart.

  • Third-Party Cookies:

    We use cookies and tracking scripts from:

    • Meta Pixel for analytics and targeted advertising across the Meta network.

    • TikTok Pixel for measuring TikTok ad effectiveness and collecting behavioral data such as page views, button clicks, cart interactions, and purchases.

    These third parties may use cookies, web beacons, and similar technologies to collect or receive information from our website and elsewhere on the internet and use that information to provide measurement services and targeted ads.

You can manage your cookie preferences via your browser settings or by using consent tools we provide.

4. How We Use Your Data

We use the data we collect to:

  • Process orders and provide customer service.

  • Improve website performance through GA4, Meta Pixel, and TikTok Pixel insights.

  • Conduct marketing and personalized advertising campaigns across platforms such as Facebook, Instagram, and TikTok using both pixel-based and server-based tracking (TikTok Events API).

5. Data Sharing


We may share data with third-party service providers for operational purposes (e.g., payment processors). We do not sell your personal data.

  • Meta Pixel: We share tracking data with Meta Platforms, Inc. to optimize and measure our advertising campaigns across Meta services.

  • TikTok Pixel & Events API: We share behavioral and purchase event data with TikTok through both browser-based pixel tracking and server-side Events API. This helps us improve campaign targeting, track conversions, and provide personalized ads across the TikTok platform.

All third-party partners are bound by their respective privacy and data protection policies.

6. Your Rights

GDPR Users (EU): You may request access to your personal data, correct or delete it, or object to its processing.

CCPA Users (California): You may request the categories and specific pieces of personal data we’ve collected, and request deletion or opt-out of data sales (if applicable).

PIPEDA Users (Canada): You may request access to or correction of your data and may withdraw consent at any time.

  • Access and Correction: You can request a copy of your personal information and correct any inaccuracies.

  • Withdraw Consent: You may withdraw your consent to data collection, subject to legal obligations.

  • Opt-Out of Tracking (Meta + TikTok):

    • To opt out of Meta Pixel tracking, visit your Facebook Ad Settings and adjust ad personalization settings.

    • To opt out of TikTok tracking, visit the TikTok Ads settings page and use browser-based tools like the Digital Advertising Alliance Opt-Out Tool.

    • You may also use the opt-out features offered by your browser or device.

7. Data Security

We implement industry-standard security protocols to protect your data. However, no system can guarantee 100% security.

8. Changes to This Policy

We may update this Privacy Policy periodically. The updated version will be posted on this page with a new effective date. Please review it regularly.

9. Contact Us

For questions or concerns about this Privacy Policy, contact us at info@thepiratecandyshop.com